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ArticleHow Can Female Founders Influence the Unconscious Biases From Investors?

How Can Female Founders Influence the Unconscious Biases From Investors?

The first thing to realize as a founder is that many investors make quick judgements and bucket founders into basic groups: “promising” or “not promising.” Unfortunately, many judgements are influenced by widely held beliefs, and generalizations about someone’s age or gender that may or may not be relevant to the present situation. For instance, an investor may automatically perceive a young white male with a CS degree from Stanford as more qualified than a female founder of equal or greater status even if he has had significantly less experience. According to a recent Babson College Report, only 15% of VC-backed startups have a female founder, and just 2.7% of Venture Capital backed companies have female CEOs. Moreover, the report also co...


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