For many, coming up with an innovative idea leads to a desire to do something with it — and in the absence of knowing how to commercialize a great idea, many people jump to the conclusion that it can simply be sold to a big company. Then they worry that the big company will simply take their idea, and leave them in the dust. It’s a great story — it just tends to be a tale of fiction, on many levels.
I talk to thousands of startup founders, inventors, creatives, engineers, and other ideating and innovating types every year.
At least 100 times a year I'm asked "Ryan, I've got this gre...