It’s easy to get lost in the Silicon Valley sauce. I know because I’ve been there. Startups are sexy and we’re surrounded by news of big rounds of funding, the newest cohorts accepted in to prestigious accelerators (like Y Combinator) and essays from legendary investment firms such as a16z.

The examples are endless.

The VC Way

They’ve all earned their names for a reason and produced excellent learning resources for aspiring founders.

But, there’s one caveat, often overlooked by new founders:
They create fantastic resources, tailored toward founders headed down the venture capital (VC) route.

This might seem like small fries— But, not being aware of this caveat can fundamentally (and subconsciously) shift an entrepreneurs evaluation of wh...