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ArticleChoosing The Right Type Of Website For Your Business

Choosing The Right Type Of Website For Your Business

When it comes to building a website for your business, it's important to choose the right type of website that will meet your needs and goals. There are several different types of websites to choose from, each with its own set of features and benefits. And choosing which website is best might be a litter overwhelming.

Some websites are more useful than others, depending on your business's industry. Some are easier to maintain while others are just plain confusing. That's where we come in. We've put together a quick guide that will help you figure out what type of website is best for your business.

Read on for tips on choosing the perfect website for your business model with insight from our community members to help you along the way.

Most Co...



ArticleSlacking Off

Slacking Off

Very few entrepreneurs have been are able to successfully create a viral, cult-like following around something as random as workplace collaboration software. But, if anyone could — it would be Stewart Butterfield, a two-time failed gaming entrepreneur.

When headlines circulated that Amazon was looking to spend some $9 billion to purchase Slack, it was another sign that this hot app wasn’t some overblown unicorn flash in the pan.

While Slack has a high valuation, it stands out from the current startup landscape. In a world of 24/7, party all night brogrammers, Butterfield says his offices are empty at 6:30 every night, and people work ~45 hours a week. He’s designed the company for people who have already lived the insanity of a boom and bus...



ArticleThe Glass Is Half Full

The Glass Is Half Full

There is one category of consumer tech that’s being built largely outside Silicon Valley: E-commerce. Fab, NastyGal, ShoeDazzle, Birchbox, Bonobos, Honest, Dollar Shave Club, JustFab, Warby Parker and so many other once-hyped (and in a few cases, still-hyped) “e-commerce 2.0” companies were centered in fashion and celebrity hubs of LA and New York.

This interview with Warby Parker co-founder Neil Blumenthal shows that the geographic distinction isn’t just about the weather. It’s about how the company is built. I’ve never before spoken with a Web founder who put more thought into his PR hire than his…. developers.

Warby may wind up out surviving other ecommerce roadkill because they got what they were early: A fashion and lifestyle brand, no...



ArticleIf a Startup Sinks, Founders Go Down With it

If a Startup Sinks, Founders Go Down With it

If our startup sinks, everyone else gets a life raft — but Founders go down with the ship.

There are a million stories about how other entrepreneurs were able to scale successfully, but what we rarely hear about is what happens when things aren't so rosy, which is ironic since most startups don't have that picturesque outcome AND this is a great learning opportunity.

The reality is most Founders find themselves inextricably tied to their startup baby at a very personal financial level.

This means when things go sideways, it's not just the startup that's in jeopardy — it's our personal lives that get pulled into the mucky-muck. And if this is your first startup — this may not be apparent at all.

Most Big, Successful Businesses of Today Were ...



ArticleEquity Funding for Startups

Equity Funding for Startups

Continuing in Phase One of a four-part Funding Series:

Phase One - Structuring a Fundraise

Phase Two - Investor Selection

Phase Three - The Pitch

Phase Four - Investor Outreach

Let's dive in!

Pursuing equity financing means that, in exchange for the money they invest now, angel investors or venture capitalists will receive a stake in your company and its performance moving forward.

Equity financing is one of the most sought-after forms of startup funding for entrepreneurs, although certainly the least available (compared to something like a business loan or friends and family financing). Simply put – there...



Article20 Best Kinds of Startups for 2023

20 Best Kinds of Startups for 2023

It is difficult to predict the specific types of startups that will be most successful in 2023, as the success of a startup can depend on a variety of factors such as market demand, competition, and the unique value proposition of the business.

However, here are 20 business ideas to start the brainstorming process:

1 - Virtual events platform

Virtual events, such as conferences, trade shows, and workshops, have become increasingly popular in recent years due to the rise of remote work and the convenience of participating in events online. A virtual events platform could be a successful startup business model for a number of reasons:

Market demand:

There is a growing demand for virtual events as more organizations look for ways to host events onl...



ArticleStrategies to Effectively Raise Capital for Your Startup Business

Strategies to Effectively Raise Capital for Your Startup Business

Businesses need to be able to access capital for growth and stability, which is why understanding the different approaches to raising funds is essential. This blog post provides an in-depth guide on analyzing, comparing, and applying various methods of obtaining funding so that companies have the ample financial resources they require.

Short Summary

  • Understanding the importance of capital raising and different methods available to businesses.

  • Evaluating pros & cons of equity financing vs debt financing, as well as innovative strategies such as crowdfunding, peer-to-peer lending, and strategic partnerships.

  • Attracting investors by crafting a compelling pitch, building a strong network & demonstrating past successes. Plus preparing for capital ra...



ArticleWhy Most Founders Don't Get Rich

Why Most Founders Don't Get Rich

Most startup Founders never get rich — and it's 100% our own fault.

I'm not talking about not getting rich because our startup failed — that one is obvious. I'm talking about having a startup that actually worked and still not getting rich. And when I say "rich" I don't mean "Powerball Rich" I'm talking in most cases, making any money at all. As a whole, we tend to suck at making money for ourselves.

The reason for this is that the startup ethos is riddled with fallacies about how we should approach profit and wealth. We've constructed a narrative that glorifies sacrifice and risk while somehow completely overlooking common sense and profit.

Founders need a reality check. We need to remind ourselves that treading down the most dangerous pat...



ArticleCapturing Startup Accounting Data

Capturing Startup Accounting Data

Building solid financial statements starts with digging through all of the financial transactions in all of our accounts. In our example, we'll do this with a spreadsheet but you can use your accounting software to comb through your financial records and do the same thing.

Once you've done a little bit of startup accounting you'll realize that keeping good financial records is just about process. You don't need complicated accounting software or a finance background, just a dead simple accounting system you can repeat monthly.

What we use at Startups.com

In our own business at Startups.com, we've managed the company's financial position for over a decade using the same basic accounting methods for an 8-figure growing company. We use a basic fi...



ArticleExpecting Chaos

Expecting Chaos

Almost nobody rode the “Web 2.0” wave better than Reid Hoffman. He was the most prolific early investor backing nearly every major hit that would go on to become public except Twitter, and he created the second largest company to come out of the social media wave, LinkedIn.

It all came from one insight: The consumer Internet wasn’t over after the dot com crash. And Hoffman is the only person I’m aware of who never stopped believing it. Marc Andreessen, Peter Thiel and a lot of the early Web 2.0 investors have all admitted there was at least a time they went bearish… but not Hoffman.

He was planning on taking a vacation after PayPal sold to eBay, when he noticed everyone else had moved on to cleantech and other areas. You spend your life as ...



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