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ArticleShow, Don’t Tell: The Future of Résumés

Show, Don’t Tell: The Future of Résumés

Trying to recruit an extraordinary business developer to get more sales? Or maybe a top-notch developer to create an app that will make you millions? Regardless of who you are seeking, the rules of recruiting have changed.

Essential supplies include:

  • A helmet
  • Military-level strategies and tactics
  • A whole lot of tenacity

It is a war zone. I am not trying to discourage you. Rather, I’m trying to prepare you – to find the very best candidate that will propel your business to the next level and contribute positively to the culture that you’ve worked so hard to create. Not necessarily an MBA, but even “hungry creative kids that want to step up,” says Jason Khan.

Possible hazards you might encounter in the field include:

  • Stacks of secretly key...


Article5 Factors to Estimate How Much Your Mobile App Idea Will Cost

5 Factors to Estimate How Much Your Mobile App Idea Will Cost

Over the past six years, Applico has built over 300 apps, and I’ve learned a lot about how to find the perfect app developer at the right price. The primary driver of price is the cost of labor. For example, hiring offshore developers will be exponentially cheaper than hiring domestic developers, and an established firm will cost you more than a freelance hire.

Because there are so many different variables, the price for a mobile app could range anywhere from $5,000 to $500,000. The average price range will typically be somewhere between $100,000 and $300,000, and the entire development process takes about 12-20 weeks. It’s obviously a hefty investment, both in time and money. So in order to optimize your financial resources, here are the f...



ArticleUnemployment Cases — Why I LOOOOOVE To Win Them So Much.

Unemployment Cases — Why I LOOOOOVE To Win Them So Much.

When I started my first company I had no idea what unemployment insurance was. Nobody in my family had ever filed for unemployment as they had all owned their own businesses and it had never even crossed my mind as an option when I myself was looking for work at various times in my life. I can honestly say I never had even heard of it until I was forced to get insurance for my own company that I started. I definitely did not understand the negative impact on the business when someone tried to file for unemployment…

….Oh how quickly we learn when we start our own businesses. I have come to learn that unemployment benefits are the most abused and misused benefits in the workforce.

Here’s the thing: Unemployment benefits serve a purpose in an ...



ArticleA Four-Minute How-To on Hustling Your Way Into a Startup

A Four-Minute How-To on Hustling Your Way Into a Startup

Exactly one month ago, I landed a job at Roam Co-Living as their Channel Management Consultant. Roam is an international network of co-living and co-working spaces, designed for global travelers and digital nomads who want to see the world without sacrificing convenience, community, and comfort.

Working at a small, rapidly-growing organization like Roam has been an incredible experience, and I would recommend it to anyone. But, I didn’t get this opportunity through a job search, career fair, or recruiter.

It took hustle, plain and simple.

This journey started in November, shortly after I buried the VR startup I had been working on at the time. After a very brief mourning period, I decided to check out an organization called Venture for Ame...



ArticleFrom Bikes to Bamboo: How James Wolf Does it All (Part I)

From Bikes to Bamboo: How James Wolf Does it All (Part I)

James Wolf was late for our interview — two and a half hours late, to be exact. I’d speed walked the fifteen minutes from my apartment to his shop in Ho Chi Minh City’s expat hub, Thao Dien, at 8:30 in the morning, only to be met with a shuttered door and no signs of life inside. Sweating in the shade as loitering taxi drivers threw me curious looks, I called him up.

“I’m so sorry,” he said, picking up after a couple of rings. “I didn’t expect to have to go to the factory this morning but something came up and I’m just arriving, on my bike. Can I call you in a couple of hours when I’m headed back to Thao Dien?”

“Oh no problem!” I said. “It’s my bad! I should have sent a follow-up email.”

Now, anyone who knows me knows that that’s not my us...



ArticleWhen to Raise Funds

When to Raise Funds

One of the most common questions we get asked is, "Should I raise capital for my business?" _What they’re really asking is, “Can you tell me how to raise money and where to find it?”_

And our stock answer is simply "No".

That tends to mess with people — because they typically aren’t expecting pushback. But the reality is that there are actually very few reasons that a startup absolutely has to raise capital. Every startup could use it. But does every startup absolutely have to raise?

Nope.

Having answered this question about a billion times, it seemed like the right time to list what the decision tree for startup Founders should be when determining they must raise capital so we can distinguish the difference between "I need it" and "I have...



ArticleThe Day After: 11 Things to Do After You Publish a Post

The Day After: 11 Things to Do After You Publish a Post

Clicking the “Publish” button is one of the highlights of my day.

Working hard on a post and then putting it out there to help others is extremely rewarding. It’s one of the main reasons why I continue to write so much.

But it’s not the only reason….

Content marketing remains one of the most effective strategies to grow a blog – any blog.

Eighty-six percent of marketers in North America use content marketing, and 71% of marketers (overall) are planning to increase spending on content marketing.

Creating great content is an extremely important part of any successful content marketing strategy. But it’s just one part.

If all you do is hit “Publish” and then move on to the next article, your blog won’t grow as quickly as it should.

And if you...



ArticleHow Offering Financing Will Give You a Competitive Edge

How Offering Financing Will Give You a Competitive Edge

More often than not, financing gets a bad rap. Sure, Apple can mark up a product as high as it wants, and McDonald’s can increase the price of hamburgers, but when the product is money, customers and merchants start to question the ethics behind the markup.

Yet financing these markups has the power to make a positive impact on both the economy and your business. Companies that can overlook the negative stigma and provide financing options will create a viable business model and attract long-term customers from a variety of backgrounds. Here’s why:

Financing Makes Economic Sense

To understand how financing impacts the economy, let’s take a look at the United States’ savings rate over the past five decades. Trading Economics reports that pers...



ArticleWhere’s the Money? Takeaways From SheWorx100 Summit – NYC

Where’s the Money? Takeaways From SheWorx100 Summit – NYC

Preseed. Seed. Series A. Series B. Growth capital. Term sheets. Valuations. Cap Tables. Convertible notes. Market opportunity. Venture Capital. Angel investment. Equity Crowdfunding. Family offices.

While the learning curve is steep, getting funding is about more than just an understanding of terms, it’s about the art of relationships. For female founders, the funding landscape has been less than friendly. According to Crunchbase, the number of female-founded, venture backed companies has plateaued at 17% since 2012. Is venture the only way to go? Certainly not. There are a diversity of funding sources founders can tap into. Crowdfunding, for example, is the only type of funding where women outperform men.The SheWorx100 Summit NYC brough...



ArticleSelf-doubt, schmelf trout — a pep talk

Self-doubt, schmelf trout — a pep talk

This is a stupid idea. Why did I quit my job? Why did my friends say they liked this idea? I bet they were just humoring me. What if nobody likes it? I have no clue what I am doing. I should ask for my old job back.

If you are even a month into starting your own business I am going to hazard a guess that at least one of these thoughts has popped into your mind. You’re not alone. Self-doubt is natural even for the most confident of people, your business is essentially a highly visible, physical manifestation of your beliefs and thoughts. So yes, it is scary exposing yourself in that way, the same way it would be scary if you were to share your love letters (Snapchats nowadays) with the world.

But this is not a good reason to stop or slow do...



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