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1. Let's define successful. Each of us has individual goals and only some of them are monetary. But I take it you are asking about how to make money consulting! I'd be very careful listening to the advice of a consultant who isn't successful by that measure. I pledged to never accept money from s...

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This is a broad question. You can gain customer loyalty and repeat patronage, but it takes much more than a marketing strategy. Customers want a positive experience, get a high-quality product/service, and pay a fair price. The customer experience starts at the first touch point and ends with the...

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To promote products through an MLM business involves leveraging a combination of marketing techniques and personal connections to reach potential customers and build a thriving network of distributors. The following tips can help you out in order to educate, generate interest, and encourage produ...

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I spent 10 years building a digital agency so I've got some experience with client acquisition. The short answer is - client work leads to more work. One way to start the pipeline going is to pick up small jobs from any number of project sites and to build from there. Chances are if I have a sm...

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You may think many users automatically prohibit the sending of push notifications and that may be the case for those who feel push notifications are intrusive and annoying. That being said, research actually indicates that app retention and engagement are up In fact, 68% of users opt-in to push ...

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It's a competitive market for online programs and takes concerted effort to make a splash and get noticed. Before providing tips since there's little context, here are some questions for you: 1. Do you have a platform/audience already developed who want the courses you've developed? 2. How did ...

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Tough to answer in full without knowing what your service is, but there are plenty of ways to get in front of college students. A few ideas: - Build a blog with useful/interesting content, share on social, build an audience - Incentivize current users to invite their friends through a referral p...

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Well, if you really want people to pay you for ad placements, I recommend adding some value to them first - retweet them, add insightful comments to their blogs, share their content, promote their stuff. This also gives you an opportunity to gauge how your audience reacts to it, which gives you c...

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Answering this question efficiently requires being able to see how you are currently going about it, so that we can see what you may be doing wrong, and suggest corrections / additions. Feel free to send a link that we can check out. best, Lee

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Without additional information, it's hard to provide any input as far as what you should expect. The first question I would be asking is "what impact does this product launch have on the community?" PR is about the specific area you are targeting, as opposed to general marketing which can cover...

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