Coming from the buy-side, I'm sure I have a different spin than those sales & marketing gurus who I'm sure will be keen to help you & comment shortly. You're lucky because there are SO many avenues these days. However it is hard to keep on top of them all and there's no one stop shop currently....
There is no single best way - that said I prefer to keep in mind that businesses owners get inundated with offers. 100's of emails every day and week - so what are you going to do different..? Instead of cold emailing - just like everyone else - why not set up a webinar and speak to people en mas...
Your question does not provide any further details as to what the exact purpose of these SSMs might be. Under such circumstances I believe you must understand what SSM is in its truest sense and then go for hiring process. You can check out these links: https://www.umsl.edu/~sauterv/analysis/F201...
Hmm. We'd have to see how you're emails are worded. They might feel extremely spammy. I'd reach out to Donnie Cooper on here. He's an expert in email drip campaigns.
I do what's called a simple "reverse journalist lookup". Step 1: Identify your "sister company". This is what I call a company that is very similar to you but not a direct competitor. Make sure you are different from your sister company. For example You may offer an on-demand snowplowing service...
Some ideas: - Have Pokemon stuffed toys as things that are found on the scavenger hunt. Or have them as prizes, or have Pokemon 'currency' as a prize. - Set up Pokemon 'lures' through the app. They attract Pokemon and are used by businesses that want to bring traffic. You could place the lures a...
"What's the best way to interest busy consultants ... ?" As a busy consultant myself, I can say that you missed an opportunity right here. I read your question from start to finish, but it told me NOTHING about what you offer. By the end of the paragraph, all I know is that you're trying to se...
Who writes the review? Staff or passers by? The most obvious way to create a community would be to seek input from the audience – especially for a review site. Ordinary consumers write the content for you for free, and they naturally feel attached to the site where they've contributed. For no...
I've got experience in this actually, would love to help you figure it out.