I’ll take it as a given you are operating a “brick & mortar” construction (equipment rental) business and with this, allow me to propose a few “flexible” marketing moves, you may consider (online or offline): 1. PUBLICITY/PUBLIC RELATIONS - Online or social media write-ups; Offline publication w...
There are a lot of ways..LinkedIn can help greatly and even for that matter freelance sites like Elance, Guru, etc if you are tight on budget. Specialist outsourcing company can be of great help but finding them can become tricky at times. I happen to use TechCusp.com for my company and although ...
If your objective is to get a product funded, then getting on the news isn't necessarily the best route as this is a very broad approach vs targeted. Am assuming that whoever will invest in your product, will need to have a bit of understanding about what it offers photographers? From an editoria...
Ensure your profile was compelling. Build a business page. Join related Google groups. Contribute to those conversations. Follow influencers in the space (sometimes they follow back, though the follow first strategy works better on Twitter). Write blog posts and share those on Google+ (and ot...
Sometimes what happens, socially with older blogs is that they get picked up by a media writer, think Yahoo columns. They'll credit you and link back but won't even ask you. Maybe someone found it and posted on Reddit or tumblr. Because you have a picture of Gandhi and the title itself is kind ...
One solution could be to use smaller, more portable cranes or hoists in place of large cranes. These smaller cranes can still handle heavy loads and be moved around the construction site more easily, but they may be more affordable for smaller businesses to purchase or rent. Additionally, there a...
Competing in this category when there are so many dominant incumbents is really difficult. You'll need a product that significantly leapfrogs that of the existing leaders, which means it's likely mobile-first and focuses on a simplified, minimalistic user experience that delivers on the core use...
Hi, There is a big difference between the two goals you mentioned and the method to achieve them. If you're looking for brand awareness, you should consider utilizing a method similar to the first option (see more on this below). If you're looking for a return on investment, you should go with ...
Advice will vary depending on market and the service you are providing repair service in. If this is B2B service then I'd recommend you purchase a call list in your area from a reputable source and get yourself on the phone. Learn to sell your service so you can train your sales people. I'd re...