Read the book What Would Google Do?! Their business models peaked at the right times and their brand is sticky because the technologies work. They make the complicated world of information on internet simple to navigate. Like the Apple products, it is a tool that anyone can use and feel good...
Here's my rule for numbers. 100 target customers that I've done customer discovery interviews with. 10 customers (who've paid / given me money) 25 who are active beta testers. I usually use that order of things as well. I like to get early adopters to give me money to validate their feedback, t...
Go find investment forums/meetups like Zino Society, Keiretsu Forum, or whatever you have locally. Just attend and introduce yourself to people. Keep going back and have a simple business card to exchange information. Follow up via email. Just meet them first and talk about what your doing, but I...
Dirt simple approach, I've used with several of my Travel Agent clients. 1) Determine your most lucrative destination (highest commissions for you). Say... Germany... 2) Determine starting point of most people visiting your destination. Say... Auckland New Zealand... 3) Run a Facebook Ad cam...
Having raised over $100 million in angel and VC funding for startups I've founded and a couple others I've advised, I have some related experience in addressing this question. The company you outlined above seems more like an angel or friends and family deal for a lifestyle business than a VC fi...
The most important thing to understand is your audience, or rather your target customer. In the beginning, it can be a bit overwhelming to all of a sudden tackle half a dozen social media platforms and do them all well. Focus on just one or two platforms where you know your ideal customers ar...
From an identity and branding standpoint, it sounds like your operations in the two states provide the same product or service to the same target demographic. Thus, they should stay as a unified brand as far as your look and feel, including logo, website, business cards, and social media. It's no...
Find someone on Elance.com for a fast hire. LinkedIn.com for a more targeted approach at someone looking for a full time job... but expect a standard recruiting/hiring cycle time-wise. TextBroker.com will get you through in the meantime with pay per word writers on demand.
The quickest path to cash is almost always consulting. Be very specific about what it is you can offer. Don't just offer "business consulting". Find a niche and serve it. Reach out to your network, including friends and family and ask if they need or know of anyone who might want to hear about w...
Hi there, I recommend creating a job description and posting it on Indeed. We've had success with Indeed as it doesn't cost us to post jobs on their platform. Also, speak with a Business Attorney as they can guide you on what to offer your new hires if you're offering equity vs. salary. Hope this...