The Definition of a Successful Startup Is Surprisingly Complexby Emma McGowanIf you think the definition of startup "success" is all about unicorns and revenue, these startup founders’ perspectives will make you think twice.Continue
Pitching to Investors: What You Need To Knowby The Startups TeamThere’s a reason the investor pitch is so iconic: because it’s so, so hard to get right. Here’s what you need to know to hit your pitch out of the park. Continue
The Truth About Startup Fundraisingby The Startups TeamThinking about raising money for your startup? Think really hard. And then think some more. Continue
How Early Stage Startups Assign Employee Startup Stock Optionsby Emma McGowanSo you’ve heard about “employee stock options,” but you have no idea where to start. Check out this startup stock options 101 primer to get you going.Continue
4 Strategies to Make the Most of Business Fundraisingby Jeff EpsteinTo combat potential investor hesitance and avoid losing market opportunities, founders need to embrace the idea of the “soft sell.”Continue
How Interactive Content Can Skyrocket Your Marketingby Alexander BickovNot only is interactive content fun for users to interact with, it has proven to be effective in driving marketing strategies too!Continue
Location, Location, Location: The Cost of “Cheap”by Ismael WrixenIf your business is ready to make the leap from living room to boardroom, do it from the heart of a startup ecosystem.Continue
19 Startup Books Every Founder Should Readby Emma McGowanBlogs are great, but nothing beats books for deep knowledge. Check out these recommendations for the best startup books from experienced startup founders.Continue
The 3 Elevator Pitches Startups Should Always Have Handyby Donna GriffitThere are actually 3 Elevator Pitches that you should have handy. Here's how to get them ready to go:Continue
How to Build a Kickass Sales Prospecting Processby The Startups TeamWhy sales prospecting is like hunting, panning for gold, and speed dating rolled into one, and why it just might be the customer acquisition strategy your startup is missing. Continue