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Article9 Tools Every Startup Should Use

9 Tools Every Startup Should Use

Startup entrepreneurs face the daunting task of getting everything in order and taking care of even the minor thing precisely. Ranging from finances, back-end, front-end development to marketing and product launches, a startup entrepreneur has to take care of everything possible. Most of the time and personnel is wasted on administrative tasks which can be completely automated through the use of some powerful tools. Getting your idea developed into a full-fledged business is the primary task of an entrepreneur and a startup is no way endowed with hordes of cash to hire more personnel, unless backed in millions by a VC or angel investor.

Every startup has to operate in the financial constraints imposed on it and has to limit the personnel wo...



ArticleIf You Don’t Cannibalize Your Own Business With Innovation, Someone Else Will

If You Don’t Cannibalize Your Own Business With Innovation, Someone Else Will

All entrepreneurs launch with the hope that their businesses will live forever – or at least survive the next hundred years. They develop long-term business plans, chart growth paths, and seek advice from veteran business owners. Those words of wisdom likely don’t advise them to find a way to “cannibalize” their own companies.

But even if your company hits the hundred-year mark, you should always be looking for ways to revolutionize your initial idea before someone else does. No cautionary tale better illustrates this point than Kodak.

Most people would be surprised to discover that Kodak invented the digital camera, but it didn’t commercialize it for fear of jeopardizing its film business. By the time Kodak realized its digital camera prot...



ArticleDon't Fear the Reaper: AI Edition

Don't Fear the Reaper: AI Edition

Yes, AI is actually going to change everything, and No, we're not all totally screwed.

Why? Because every time we embrace change as Founders, we create exponentially more value than has ever existed before. And every time things change, everyone freaks out and thinks the "old ways" were the only way things should have been done.

I'm an avid carpenter — I build tons of stuff with power tools. Every time I'm zipping through a piece of lumber with my portable saw I think, "Some poor bastard used to have to do this by hand. I bet the moment he saw an electric saw, he figured he'd be out of a job!"

What we're missing with that line of thinking isn't whether we'll be displaced — it's whether we should have been doing that work by hand, to begin w...



ArticleDoes Crowdfunding Breed Angel Investors?

Does Crowdfunding Breed Angel Investors?

Just a couple of weeks ago, I closed my first ever investment in a private Silicon Valley startup. I didn’t go through the standard procedures though: while I did conduct my due diligence, I did not get pitched face-to-face in a nice conference room, negotiate deal terms, or seal the deal with a firm handshake.

Instead, like many other educated folks who are excited about startups but don’t quite have the wealth to be accredited investors, I invested through a crowdfunding campaign.

There’s a storm of hype building around this new equity crowdfunding model, which allows middle and even working-class people to invest in a startup by the tens or even hundreds of thousands, without many of the onerous regulatory and accounting issues that so ...



Article

Everything You Need to Know About Forming an LTD

Business incorporation! It’s not the sexiest topic — but it’s very important. So let’s take a look at one type of business incorporation — LTDs — and see how they compare to a couple others. Bear with us, here. We promise you’ll be glad you paid attention.

1. What is an LTD?

LTD stands for “limited,” and it’s a type of business incorporation used primarily in the UK, Canada, and Australia. When you see it — or “LTD” — as a suffix to an official company name, it indicates that it is a private “limited company.” That means that if anything happens to the company — like bankruptcy or getting sued, for example — then the investors are only responsible for the capital that they originally invested. This arrangement protects the personal assets o...



Article4 Things I Wish I’d Known as a First-Time Entrepreneur

4 Things I Wish I’d Known as a First-Time Entrepreneur

Entrepreneurship demands more grit than glamour. As any professional on the other side of the uphill challenge knows, success often means making mistakes, bravely picking up the pieces, and trying again. The process is equal parts grueling and exhilarating.

As a strategic communications professional and business leader for more than 20 years, I’ve made plenty of my own mistakes. In the end, some of the biggest snafus provided invaluable training and helped carved my path to success. They’ve truly shaped my journey and helped us become one of the fastest growing PR firm globally.

Below is some advice for first-time entrepreneurs that I wished I’d had when starting out.

From One Entrepreneur to Another

Yes, mistakes are a part of any entrepr...



ArticleReinvest in Your Startup, Warren Buffett-Style

Reinvest in Your Startup, Warren Buffett-Style

Warren Buffett, at the ripe age of 18, learned to grow his wealth in a way many young startups couldn’t. Buffet and a high school friend bought a pinball machine to put in a barbershop, hoping to make a few bucks. However, he didn’t run out and spend his earnings on new sneakers or a cool car: He reinvested them.

Buffet and his friend bought more pinball machines, eventually stocking eight local barbershops. When they sold the fledgling business, he used his profits to buy stocks and start another company. Today, Warren Buffet — who once was nothing more than a kid with an arcade game — is worth more than $67 billion.

Why should I reinvest?

Regular reinvestment has huge benefits for startups. Reinvesting increases working capital and leads ...



ArticleBranding Is More Than A Logo

Branding Is More Than A Logo

There’s a limited number of colours and shapes in this world, so your logo isn’t your whole brand. Your colour could remind a potential customer of a completely unrelated business (I recently thought of a well known auto care shop when looking at the website of a debt refinancer) and you need to rely on more than just that one aspect of your company to raise brand awareness.

If you have a marketing campaign, do you use just one channel? Only one ad image? Of course not, any campaign is more effective with multiple channels. It’s the exact same principle for “startup branding”.

Have you ever answered the phone without looking, heard “hey it’s me” and known exactly who it was? This is essentially what you want for your company. You want your...



ArticleThe Value of Paying Your Dues

The Value of Paying Your Dues

Paying your dues sucks. When I started my career, I got told by everyone older than me that whenever they handed me shit work I should be thankful because I was “paying my dues”.

I assumed it was some tired colloquialism for getting young people to do work at sub-market rates without questioning their own value.

When I had to do client work for the equivalent of $1 per hour (I didn’t know the value of estimating client work back then) I was told I was paying my dues.

When I was up to my eyeballs in personal debt to build my startup, I was told I was paying my dues.

When I was working every waking hour, not seeing my friends and family and not celebrating Christmas for years on end, I was also told I was paying my dues (in addition to being...



ArticleSBA Small Business Startup Loans: A Comprehensive Guide

SBA Small Business Startup Loans: A Comprehensive Guide

There’s one major question that nearly everyone faces when starting a small business or startup: Where are we going to get the money? One option is a small business loan.

In general, a small business loan is any loan that exists to help a small business or startup with little to no business history. While there are a range of financing options for small businesses and startups, let’s take a look specifically at SBA small business loans.


What is a
SBA small business Startup loan?

A SBA small business loan is a loan that is backed by the Small Business Administration (SBA). Founded in 1953, the SBA is a federal government program that provides support to small business owners in the form of mentorship, workshops, counseling, and small busine...



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